Instagram Users Are Obsessed With Recreating Its Logo, and the Results Are Quite Wonderful

How many sites get this kind of love?

Hit refresh on your social media strategies. Head to Social Media Week in NYC this April 9–11 for campaign insights, content inspiration and new industry connections. Register before March 4 to save 20% on your pass.

You don't hear a lot of users gushing about their social networks these days, but Instagram seems to be a noticeable exception—as illustrated by the recent trend of photographers creating artistic homages to its logo.

Hundreds of people having been posting their interpretations to the photo network, using objects that range from the obvious end of the spectrum—rocks, seashells, and candy—to the unusual, like axes and dog treats. Coffee cups are popular, as are lenses from actual cameras.



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in