Here Are the Best (and Worst) Personalized Coke Bottle Hacks So Far

Open happiness? More like jealousy and rage

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When we were kids, we were told that we were all special snowflakes—unique individuals with our own distinct characteristics. Coca-Cola thinks so, too. Sort of.

The company has flooded retailers with bottles of its flagship soda adorned with people's names as part of its #ShareaCoke promotion (this idea was first introduced in Australia in 2011). It's one of the smarter brand activations in recent memory. But of course, every brand's pop-culture success is met with throngs of people hacking the idea with Photoshop, sharpies or just clever juxtapositions and posting them all over the Internet.



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