Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
This video, from London architecture student Keiichi Matsuda, envisions just how bizarre your life might look in the not-too-distant future—a logo-dominated age in which every structure and visual space is aglow with advertising and the insignia of global commerce is woven into all aspects of your existence. It's not that different than the world we live in now, which is precisely the filmmaker's point. Humans are cogs in the branding machine, a notion that the stylized, almost-realistic "hands" in the film seem to suggest.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in