Great Ads Show the Secrets to Making Movies on the Super Cheap

Lemonade production promos won at Cannes

Aaaand … action! This clever print campaign from Leo Burnett Tailor Made in Brazil vividly captures how Lemonade Films creates "great movies" on "tiny budgets."

@DaveGian davegia@hotmail.com David Gianatasio is a longtime contributor to Adweek, where he has been a writer and editor for two decades. Previously serving as Adweek's New England bureau chief and web editor, he remains based in Boston.