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Which came first: the chicken or the tiny Welsh choir singing stridently about online supermarket shopping? The eggs in this loony new British TV spot are well past their sell-by date—to the point where they're singing songs to the tune of the Welsh standard "Men of Harlech." Someone needs to empty the fridge more often. The spot, by CHI & Partners, featuring face-on-food animation in the style of Annoying Orange, promotes mySupermarket—an Internet supermarket shopping and comparison website, of which the eggs are supremely enamored.
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