DC Lottery spot practically rolls in dog poop

This week’s award for most gratuitous use of animal feces in a TV spot goes to the DC Lottery. Gird yourself for the ad below, airing in heavy rotation during March Madness, in which a woman in open-toed heels steps in a giant pile of dog doodoo—which we get to see in all its glory in a truly horrid close-up. She’s disgusted, as is the viewer—but the advertiser is not, because soon we get a second, even more unpleasant close-up, in which the woman tries to extricate her foot, causing even more of a mess in the process.