Copywriting Doesn't Get Any Better Than in This Haunting Nike Print Ad From 1990

MullenLowe's Dave Weist picks his 3 favorite ads

In a today’s world, where almost anything can be an ad, there’s still nothing quite like traditional print work to remind you of the fundamentals of great copywriting and art direction. And very few print ads are as impressively crafted as “Madman,” a Nike classic from 1990 by Wieden + Kennedy.