AdFreak

Coke Cans Come With Temporary Tattoo of Your Name in Latest Bit of Packaging Magic

Hispanic heritage inspires innovation

By Angela Natividad

September 17, 2015

Coca-Cola kicks off National Hispanic Heritage Month (which runs from Sept. 15 to Oct. 15) with a line of temporary-tattoo cans, targeted to Hispanic and Latino Americans.

Angela Natividad

Angela Natividad is a frequent contributor to Adweek's creativity blog, AdFreak. She is also the author of Generation Creation and co-founder of Hurrah, an esports agency. She lives in Paris and when she isn't writing, she can be found picking food off your plate.

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