Cannes’ Titanium Grand Prix Is a Survival Plan for a Country Facing Climate Change Destruction

The prestigious award was given to the Government of Tuvalu's 'The First Digital Nation' by The Monkeys

Leaders from Glossier, Shopify, Mastercard and more will take the stage at Brandweek to share what strategies set them apart and how they incorporate the most valued emerging trends. Register to join us this September 23–26 in Phoenix, Arizona.

A digital solution for a country facing destruction due to climate change just won one of the ad industry’s most prestigious honors–the Cannes Lions Titanium Grand Prix.

The Titanium jury awarded the Grand Prix to The Government of Tuvalu’s “The First Digital Nation,” created by Sydney agency The Monkeys, part of Accenture Song. 

Tuvalu, a low-lying Pacific nation, could be submerged in decades if sea levels continue to rise at the current rate due to climate change.



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in