Can owning a television make you happier?

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.


Better living through television? It’s true, if you credit the results of an international Gallup poll that asked people to rate the quality of their lives on a scale from 0 to 10. In the Americas, TV owners rated their lives at an average of 6.07, vs. 4.47 for the TV-less. In Asia, TV people averaged 5.38, while non-TV people averaged 4.20. In Europe, the gap was 5.80 vs. 5.07. The pattern was similar when respondents were asked to predict how good their lives will be five years from now.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in