Camera Brand Leica's First Global Campaign in a Decade Celebrates the Power of Photography

Ads from TBWA\Paris shows how photos bear witness to the world's memorable moments

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Photographs have the power to communicate layers of meaning instantaneously, and they play an important role in documenting the world around us by helping us to make sense of it all.

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