How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from Gatorade, Marriott, Alo Yoga, Campbell's, Uncommon James and more. Book now.
Brands talk endlessly about attention to individual customers. But Brazilian telecom company Oi has extended that idea to its very logo—a shapeshifting mark that responds to sound and looks different to every customers who speaks to it.
INDEPENDENCE DAY SALE
Subscribe today!
APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF
Already a member? Sign in