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Few relationships better deserve the status of “it’s complicated” more than that of France and Britain. The two nations spent the better part of 1,000 years at war with each other, and while the 20th century’s World Wars made them allies, that’s not quite the same as becoming friends.
So as the U.K.’s decision to leave the European Union weaves its byzantine and baffling way toward enactment, French agency TBWA\Paris wanted to send a message of support for those in Britain who hope to reverse the decision.
But
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