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Happy April Fools' Day!
This year, all the usual brand suspects are joined by a host of tech companies and startups in trying to throw you for a loop—a near impossibility these days. And in an odd move, American Eagle Outfitters pranked us an entire week early.
Stay tuned. We'll be updating this list throughout the day.
UPDATE (4:37 p.m. ET): Here are still more. Scroll down to see the earlier ones.
• Lego
The toy brand is delivering its new Ninja Turtles set via live turtles.
• Honda
The automaker creates the world's first DIY car.

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