Airbnb Built a Giant 3-D Zoetrope for This Wild Ad Showing You a Different Side of Paris

Model making on a grand scale

This week's honors for most ambitious model making go to Airbnb and TBWASingapore for a truly insane contraption—a massive, handmade, 3-D zoetrope—built to film a simple anecdote about seeing more of cities like Paris with help from one's local Airbnb host.