Agency's Crazy Gumball Chute Activated by Each New Twitter Follow

'Sweet Tweet' says an elaborate thank-you

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Here's one of the most intricate "Thank you for following us on Twitter" messages you're ever likely to see. Uniform, a British brand communications agency, has rigged up a crazy gumball machine that gets activated whenever anyone follows them on Twitter—sending a gumball careening down a long and winding chute, coming to rest in the agency's studio, where workers presumably fight over it (or maybe not). In the meantime, the agency @replies you with a link to a video of the machine in action (though not, sadly, featuring footage of your particular gumball).

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