Adweek Podcast: Behind the Scenes at Europe's Brandweek and Social Media Week Events

Adweek's Rebecca Stewart and Brittaney Kiefer explain the event's intentions and goals.

Leaders from Glossier, Shopify, Mastercard and more will take the stage at Brandweek to share what strategies set them apart and how they incorporate the most valued emerging trends. Register to join us this September 23–26 in Phoenix, Arizona.

In this week’s episode of Yeah, That’s Probably an Ad, creative and inclusion editor Shannon Miller is joined by some of Adweek’s Europe team, brand editor Rebecca Stewart and creative editor Brittaney Kiefer. With Europe’s run of Social Media Week and Brandweek officially over, Stewart and Kiefer discuss the year’s worth of work behind the event, intentions behind themes and speakers, and general thoughts on programming.

Stream the new episode below, listen and subscribe on Apple Podcasts or find it on Spotify.