Ad campaigns doing battle over Sasquatch


What little dignity Sasquatch had left was largely squashed by Jack Link’s beef jerky’s Messin’ With Sasquatch campaign. Now, the task of taking Sasquatch seriously falls to the 33 avid members of an admittedly nerdy-sounding group called the Western Canadian Sasquatch Research Organization. The group is preparing a “newspaper

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in