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The UN World Food Programme has released a 60-second PSA that vividly brings to life the planet’s hunger crisis, which is particularly severe in war-torn countries like Syria.
Created by The Garage Soho, the incubator formed by BBH co-founder John Hegarty, the short film will air on cinema screens in more than 30 countries thanks to a tie-up with SAWA, the Global Cinema Advertising Association. The spot will run from September through November of this year.
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