30 Years Later, Motel 6 and Tom Bodett Are Still Cranking Out the World’s Best Radio Ads

BBDO's Robin Fitzgerald picks her 3 favorite ads

Among long-running advertising campaigns, few are as charming as Motel 6’s radio work featuring Tom Bodett as the folksy voice who promises that the motel will “leave the light on for ya.”

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@nudd Tim Nudd is a former creative editor of Adweek.