The 30 Freakiest Ads of 2012

The year's goofiest, craziest, spookiest and most bewildering spots

Ninety-eight percent of advertising is predictably, often painfully safe. Is the opposite any better? Not always. But it gets points, at least, for not being formulaic—for trying to surprise viewers, for better or worse. There's lots of better, and a few examples of worse, on this list—our annual dive into the year's freakiest commercials.