3 Questions to Help Marketers Learn at This Year’s Cannes Lions
Sometimes the answers aren’t the only things to teach valuable lessons
Questions can also help promote a more collaborative environment.
Cannes Lions, Getty Images
The advertising industry lives on the cutting edge of culture. We’re constantly chasing and shaping the “next big idea,” but in this world of evolving technology and changing viewer habits, it’s easy to forget what matters most: the story.
