YouTube Music's Largest Campaign Features Latin Stars Like Karol G and J Balvin

It's timed to the Latin Grammy Awards

Attend Convergent TV Summit West, Oct. 11–12 in LA, to learn new strategies to navigate the evolving media landscape. Sign up for free.

Timed to the Latin Grammy music awards, YouTube Music is launching a new campaign, the first of its kind at this scale, featuring a range of popular Latin artists, including Anitta, Karol G and J Balvin.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in