Attend Convergent TV Summit West, Oct. 11–12 in LA, to learn new strategies to navigate the evolving media landscape. Sign up for free.
Brian Stempeck, chief client officer at automated ad platform The Trade Desk, figures he’s watched 75 hours of professional baseball this season and hasn’t once see a commercial. That’s a problem for programmers, advertisers and the tech that is increasingly connecting the two.

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in