Snapchat Is Launching Its First Docuseries

Endless Summer set to debut this fall


Snapchat announced it will be adding a new genre of programming, dubbed docuseries, that, in its initial installments, will offer non-scripted episodes featuring social media personalities.

Other social media platforms are also tweaking and experimenting with the content it presents. For one, Instagram is said to be on the verge of rolling out the ability to post videos, up to an hour long while Facebook is working with publishers to create content for its Watch feature.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in