Hulu Rolling Out Binge Ad Format This Year, Making Original Food Shows With Chrissy Teigen
Streaming service orders Nicole Kidman series based on book from Big Little Lies author
Hulu is reuniting Nicole Kidman with her Big Little Lies writer David E. Kelley for new series Nine Perfect Strangers.
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As Hulu’s subscriber base expands yet again, to 28 million, the streaming service is rolling out a new ad format that its broadcast and cable peers can’t compete with: an offering specifically targeted at binge viewing.
