When he arrived at NBC in early 2011, Robert Greenblatt knew he was inheriting a fourth-place network in dire straits. But the former Showtime president wasn’t fully prepared for what awaited him. “It was worse than I thought it was going to be—and I expected it to be bad,” recalls Greenblatt, noting that “all the great shows had come and gone” and “we had no digital or social presence whatsoever.”
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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