From Employment Law to Sports Marketing, This Exec Now Negotiates YouTube's Upfronts

After Nascar and Google, Brian Albert continues to focus on closing deals

Get the scoop from strategic media pros at Disney, YouTube and more just in time for upfront season at Convergent TV, March 21–22. Learn more.

Brian Albert has had a few careers, from employment law to sports marketing, Silicon Valley to Nascar race tracks. So when he courts advertisers for upfront ad commitments as Google and YouTube’s managing director for U.S. agency video, he knows a thing or two from these different walks of life.

Two decades ago, Albert wasn’t thinking about the future of television; he was riding the highs of the dot-com boom. He had originally followed his head—and his dad’s advice—to law school, practicing at a firm for one year before making a drastic change.



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This story first appeared in the Aug. 10, 2020, issue of Adweek magazine. Click here to subscribe.