Programming & Performance

Chip and Joanna Gaines' Magnolia Network Sets Linear Premiere Date

It will replace DIY Network Jan. 5, following July’s digital debut on Discovery+

'Jo and I are going to fight for our opportunity to make a difference in this space,' Chip Gaines told Adweek.Magnolia Network
Headshot of Jason Lynch
By Jason Lynch

September 28, 2021

Magnolia Network, Discovery’s joint venture with Chip and Joanna Gaines—whose October 2020 linear debut was postponed because of the pandemic—will now make it to air on Jan. 5, 2022.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Headshot of Jason Lynch

Jason Lynch

Jason Lynch is TV editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.

Recommended articles
Related Articles
Convergent TV

Why The Office, Now One of Netflix’s Biggest Hits, Still Resonates With Audiencesicon-image

By Jason Lynch

Programming & Performance

NBA Finals, Tokyo Olympics Fuel Broadcast, Streaming Viewing Share Gains in Julyicon-image

By Jason Lynch

Convergent TV

The Handmaid’s Tale Wins Big Again During the Most Political Golden Globes Telecast Evericon-image

By Jason Lynch

Hot List

How Adweek Media Visionary Reese Witherspoon Turned Hollywood on Its Headicon-image

By Jason Lynch

Microlearning
View All

Organize and Leverage Your Measurement Toolbox

Why Brands Should Embrace Supply Path Optimization Now

Subscriber Onboarding and Engagement Done Right

Customer Experience Transformation for the C-Suite

You Might Like

Why Smart Brands Are Turning to Latin America for Creative Talent

By Ajit Kara

The Role Total Video Planning Plays in Upfronts

By Tim Spengler

The Art of Shopper Recognition

By Acxiom

The Power of the U.S. Hispanic Consumer

By TelevisaUnivision

Your sites feature HTML here...