Measurement

Byron Allen's Media Group Sues Nielsen for Ratings 'Fraud and Concealment'

The Weather Channel owner is seeking billions in damages

Byron-Allen
Allen's lawsuit claims that Nielsen's panel ratings system is 'antiquated, highly unreliable and fundamentally flawed.'Allen Media Group
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By Mollie Cahillane

March 16, 2022

Byron Allen’s media group—whose holdings include The Weather Channel and 27 local network affiliates—filed a suit against Nielsen, seeking billions of dollars in damages for “fraudulent misrepresentation and fraud by concealment.”

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Mollie Cahillane

Mollie is Adweek's reporter covering the business of connected TV.

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