As Publishers Build Experiential Events, Bustle Digital Group’s Newest Acquisition Will Help It Compete

Flavorpill previously hosted activations with HBO, Uber and Perrier

Bustle Digital Media Group acquired Flavorpill in a deal announced today. Flavorpill, Bustle

Bustle Digital Group acquired Flavorpill Media Inc. to build out the company’s experiential programming, Bustle said.

@SaraJerde Sara Jerde is publishing editor at Adweek, where she covers traditional and digital publishers’ business models. She also oversees political coverage ahead of the 2020 election.