Alicia Griswold
Karastan Rolls Out Carpet for ‘Divas’
Brand Marketing
ATLANTA Seeking to update its image for a young, contemporary audience of women who see themselves as “decorating divas,” Karastan is launching a $5 million print campaign via Austin Kelley [...]
Karastan Rolls Out Carpet for ‘Divas’
Brand Marketing
Seeking to update its image for a young, contemporary audience of women who see themselves as “decorating divas,” Karastan carpets is slated to launch a $5 million print campaign via [...]
Godwin Lands ‘Benji’ Work
Brand Marketing
ATLANTA The Godwin Group has been tapped to handle promotional advertising for Mulberry Productions’ Benji Returns: Rags to Riches without a review, the agency said. The movie, the fourth in [...]
Florida Readies Review for Juice Account
Brand Marketing
ATLANTA The Florida Department of Citrus said it would issue a request for proposal for its advertising account on Feb. 23.Interested agencies can download the document from the state’s Web [...]
Harris Joins Faculty of VCU Adcenter
Brand Marketing
ATLANTA Cabell Harris joined the VCU Adcenter faculty this semester as a full-time associate professor, the school said.Although Harris has left Work, the agency he founded in Richmond, Va., in [...]
Jacobs Begins Second Stint at Martin
Brand Marketing
ATLANTA Chris Jacobs has returned to The Martin Agency as a group creative director. Or so he thinks. Actually, Mike Hughes, president and creative director at the Interpublic Group shop, [...]
Richards to Re-Bid Citrus Business
Brand Marketing
ATLANTA The Florida Department of Citrus said it would issue a request for proposal for its advertising account on Feb. 23.Interested agencies can download the document from the state’s Web [...]
‘Observer’ Cheers for Charlotte and Panthers
Brand Marketing
ATLANTA As the Carolina Panthers prepare for Sunday’s Super Bowl, the Charlotte Observer is running full-page celebratory ads.A series of print ads from Price McNabb link the National Football League [...]
Bertek Pharmaceuticals Weighs Ad Options
Brand Marketing
ATLANTA Although Bertek Pharmaceuticals held meetings with a handful of shops this week, the drug manufacturer is not ready to initiate an agency search. Sources said the company, which met [...]
Blimpie’s Mears to Wait on Agency Decision
Brand Marketing
ATLANTA Blimpie International’s new chief marketing officer, Mark Mears, said he will hold off on assigning an ad agency.Mears joined the Atlanta restaurant chain last month following a stint as [...]