5 Key Takeaways From the 2023 ANA Masters of Marketing Conference
With a theme of growth, the conference brought in top marketers from the biggest brands.
Introducing Adweek X: Collaborations, Connections and Convergence
Our new event will explore the collaborations and convergence powering game-changing growth.
The Growing Allure of the Eurovision Song Contest to Brands
With an audience of more than 161 million people, the international event is finding favor with big brands.
Infographic: What Event Marketers Need to Succeed in 2023
Shifting from tentpole summits to intimate experiences, finding efficiencies and more.
Pop-Up Magazine Shutters, Citing the Pandemic and Economic Downturn
The live events publisher explored a sale or investment prior to closing.
Semafor Will Generate 30% of Its First-Year Revenue From Events
The publisher, whose inaugural Africa Week begins Monday, will host 40+ events in 2023.
BuzzFeed Inc. Announces Expanded, Global Events Slate for 2023
The investment comes as the publisher faces decreasing digital engagement.
How Top Marketers Are Navigating an Uncertain Economy
Thought leaders from around the industry talk about their bold strategies for driving business growth in a down economy.
Forbes’ Event Revenue Rises 60% as It Embraces Hybrid Formats
Sponsorships now account for 35% of its advertising revenue.
‘An Investment in Attendance:’ Why Pop-Up Magazine Is Prioritizing Accessibility
The live journalism publisher partnered with disability consultants to expand its audience.
TechCrunch Sees 142% Uptick in Subscriptions, 82% Rise in Events Revenue
The publisher has grown both businesses by honing its subscription pipeline.
Vox Media Will Host 100+ Events in 2023 as It Bolsters Its Experiential Portfolio
The publisher will host more than 100 events this year—including 30 branded activations.
BuzzFeed’s Eat Your Feed Fest Will Debut Within ComplexCon
ComplexCon aims to top last year's sellout crowd of 15,000.
A Blended Portfolio: How Publishers Are Integrating Their In-Person and Virtual Events
Conferences and the like are back, but they will never be the same.
House of the Dragon’s AR App and Comic-Con Activation Makes You the Mother of Dragons
Winter is coming to San Diego thanks to HBO.