How Men’s Wearhouse Became a Bright Spot in the Declining Retail Space

EP+Co's brand campaign may have played a role

Men's Wearhouse debuted its new brand campaign in August with 'The Tailor.' Men's Wearhouse

Hundreds of traditional small and big-name retailers filed for bankruptcy last year, including Toys ‘R’ Us, Wet Seal, Payless ShoeSource and The Limited. As of Dec. 22, store closures in the U.S. increased 229 percent year-over-year to 6,985, according to Coresight Research.

@kitten_mouse lindsay.rittenhouse@adweek.com Lindsay Rittenhouse is a staff writer at Adweek, where she specializes in covering the world of agencies and their clients.