Vanessa Bayer Comes On to Everyone in an Elevator in Audi's Fifty Shades of Grey Spoof

More clumsy kinkyness

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

Last week, Trojan took the piss out of the BDSM-light hype around Fifty Shades of Grey. And now Audi is joining the party with a new parody ad.

Saturday Night Live's Vanessa Bayer stars as a try-hard version of the book-cum-movie's protagonist, Anastasia Steele. The spot, created with Venables Bell & Partners, mimics the famous scene in the elevator, where Christian Grey kisses Anastasia for the first time. But Bayer brings along a collection of sex toys and makes clumsy come-ons to anyone and everyone who happens along (kind of like she's been eating too many Red Velvet Oreos).

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in