Level up your creative strategy with Sir John Hegarty, will.i.am and leaders at TwentyFirstCenturyBrand, Walmart, Spotify, Hartbeat and more. RSPV and join Adweek Abroad in Cannes: The Business Case for Creativity at Whalar House, June 18–22.
These days, if you can't understand emojis, life is not worth living. But there is hope, thanks to an "Emoji Literacy" campaign from Domino's and Crispin Porter + Bogusky.
As you might recall, CP+B won the Titanium Grand Prix at Cannes (honoring the most breakthrough idea of the year) for designing an emoji ordering system for Domino's, which lets folks place orders on Twitter and via text message simply by typing a pizza emoji.
Now, in something of a follow-up, client and agency have created 52 flashcards designed to help the uninitiated "speak" emoji.

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in