Level up your creative strategy with Sir John Hegarty, will.i.am and leaders at TwentyFirstCenturyBrand, Walmart, Spotify, Hartbeat and more. RSPV and join Adweek Abroad in Cannes: The Business Case for Creativity at Whalar House, June 18–22.
Yes, you’re sick of this story. But if you’re not, the Los Angeles Times has a big article for you about Justin Long, aka the Mac from the “Get a Mac” ads. In it, he blames Apple for pushing him to be less “subtle” with his acting. “Commercials are hard because you don’t have a lot to work with, but you have a lot to work against,” he says. “You don’t want to look silly and polished but still, you know, you’re selling something.