Microsoft is making a habit out of mocking Siri.
Apple's personal assistant faces her Windows Phone rival, Cortana, in a new ad from M:United hawking the HTC One M8 smartphone. Cortana also went against the iPhone's voice concierge in a commercial earlier this summer. That spot focused on how Siri was comparatively inept. Now, she is cast as a diva.
That probably rings true for anyone who's ever wrestled with that functionality on an iOS device.