Level up your creative strategy with Sir John Hegarty, will.i.am and leaders at TwentyFirstCenturyBrand, Walmart, Spotify, Hartbeat and more. RSPV and join Adweek Abroad in Cannes: The Business Case for Creativity at Whalar House, June 18–22.
Here’s a Japanese shaving ad featuring two ex-Ultimate Fighting Championship guys that makes Hulk Hogan’s spot look dignified by comparison. At least I know what they’re selling this time, but I can’t help thinking that UFC would be twice as entertaining if it looked like this instead of, well, this. I also can’t help thinking that pretty much every non-Asian shoot fighter looks like one of the two guys in the ad. Maybe that C really stands for Clones.