Is Eminem/Apple ad something we've seen before?

When we noted the other day that Apple did not yet have a
link up on its site to its new-look Apple silhouette ad starring Eminem, a
reader commented it was perhaps not on the site because it bore a striking
similarity to a 2001 spot for Lugz footwear. We did a little investigating. First
and foremost, the similarities between the Eminem/Apple spot and the Lugz spot are
striking—nay, stunning—and worth taking a second to check out. Even looking at the screen-grabs here gets the point across; a frame from the Lugz ad is up and at left; two frames from the Eminem ad are below and at right.