Level up your creative strategy with Sir John Hegarty, will.i.am and leaders at TwentyFirstCenturyBrand, Walmart, Spotify, Hartbeat and more. RSPV and join Adweek Abroad in Cannes: The Business Case for Creativity at Whalar House, June 18–22.
The world did not end, which raises the obvious question: Can Family Radio, the advertiser that predicted the Rapture on billboards worldwide, be sued to smithereens for false advertising?
We turned to our favorite @AdLawGuy, Michael McSunas of Chambliss, Bahner & Stophel in Chattanooga, Tenn., for his opinion. "To be safe they should have put some disclaimers on the billboards—like 'Date subject to change without notice,' 'Additional terms and conditions apply. See Bible for complete details,'" McSunas joked.