A Golden Secret

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The secret is in the workflow.

The Gravure Association of America awarded a Golden Cylinder Award in the “Publication — Lightweight Coated Under 40#” category to Quad/Graphics Inc. for its gravure work on Victoria’s Secret Christmas Dreams and Fantasies 2002 catalog.

The judges said the fully digital workflow system Quad/Graphics used to produce the piece help set it apart from its competitors in the category.

“This catalog should become the poster child for 100 percent digital workflow,” the editors of Gravure magazine said.

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