Ever notice how the worst bands always have the coolest-looking stuff? Maybe they’re overly compensating, but awful musicians seem to grasp the fundamentals of marketing faster than everyone else. To me, a band’s merchandise—T-shirts, posters, stickers, buttons, etc.—should accurately reflect the quality of the band. Punk rock is one of the worst offenders, in that the lamest bands hawk all the tough-looking, DIY stuff. Good Charlotte, who’ve yet to release something even approaching real punk, have cool stuff including Level
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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