How not to hand out fliers in New York

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If you specialize in guerrilla marketing and were thinking of rappelling off a tall building to spread your message, let this be a lesson to you. Although this idea was a creative one, and the execution seemingly successful, in this age of heightened terrorism fears, you just might want to avoid the headaches involved in big-city stunts like this. Also, if you go to the site advertised on the leaflets the guy dropped, well, let’s just say it’s a bummer for Florida, because it might make you rethink any vacation plans you had for the Sunshine State.

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