What’s new in the world of deadvertising

Back in the spring, we wrote about Costco’s travel urns (shown here), which are useful if you need to scatter a loved one’s ashes far from home. Today, in a timely Halloween blog post, CMO magazine’s Constantine von Hoffman gives us a refresher on the broader subject of death and marketing. Among the topics he touches on: ads on coffins, coffin-themed promotions, college-themed caskets, sponsored funerals and ad campaigns for death-scene cleaning companies and pet cemeteries.