The new FCB site—or where do we go from here?

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The new Foote Cone & Belding Web site is finally up, and with that it’s time for another in our series of critiques of ad-agency Web sites. And once again, we’re afraid the agency involved has favored pretty pictures over usability. Take a look at the home page pictured here. You might guess that circles like the Oreo pictured in the bottom right will link to agency work, and you’d be right, at least in that case.

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