Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
Rory McIlroy keeps a grueling schedule, but he likes it.
The pro golfer stars in a new ad for Nike, from Wieden + Kennedy Portland, as he gears up in real life for this weekend's Masters tournament, in hopes of landing a grand slam—winning all four majors—on the 2016 tournament circuit.
The minute-long commercial is, in essence, an increasingly frenetic montage, as McIlroy trains for his big dream, waking up at 5:30 every morning, chopping vegetables for smoothies, lifting weights, hitting the driving range, running, lifting more weights and doing it all over again the next day.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in