Crematorium's Weird Ad Campaign With Cute Kids Has Everyone Confused and Angry

Because life is short?

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

It's early in 2015 yet, but St. Louis Cremation has put forward a strong contender for the year's most bizarrely tasteless ad.

"Don't let the flower fool you," reads the meme-style copy on a picture of a smiling young girl. "She'll be a teenager soon." Placed right above the body-burning company's prominent branding, it has viewers wondering if the ad is urging parents to buy services for their own kids—because life is short, and everybody dies sooner or later.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in