Winning the lottery draw is a dream for all who play it each week. However, one lucky man finds himself constantly surprised by the recurring prize in a surreal campaign promoting France’s new game, Eurodreams.
The 40-second film from Française des Jeux (FDJ), the operator of France’s national lottery games, features various events in a man’s life, from a big presentation at work, a visit to the dentist and even during a wedding, when, out of nowhere, ticker tape magically falls down upon him.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in