Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
In a sure sign that civilized man has begun to devolve back to the hirsute, rock 'n' roll party animals from whence we sprang (that's some lede!), Geico's cavemen rock out with the band 3 Doors Down in commercials and a video for the song "Let Me Be Myself." That caveman really does capture the Fender Strat-fueled angst of the tune, which, let's face it, is all the cro-magnon has ever asked of the world in Geico's iconic ads from The Martin Agency.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in